Michael P Chenier

I’m a dog guy.

Arore Communications provides business strategy, marketing strategy and SWOT analysis facilitation for businesses of all sizes.
Michael P Chenier is often found travelling between France, Canada and Australia

Michael is often found travelling between Canada, Australia and France, and is alway looking to the next project.

Michael P Chenier
Owner / Principal

Michael P Chenier’s personal experience has spanned many industry sectors. Growing up in an entrepreneurial household engrained the disciplines for hard work, organizational efficiency, customer service and the importance of sales results into every position held since the age of fifteen.

Although the business sectors, roles and job descriptions varied wildly, Michael’s entrepreneurial curiosity and ambition continuously pushed him to view the businesses he worked for from the owners’ perspective, innately seeking more efficient processes to do things or ways to increase profits.

Early in Michael’s working career, he was extremely fortunate to stumble upon the opportunities to work with some of the most experienced employers in their industry. They always took the time and patiently listened to a continuous stream of crazy ideas meant to improve or increase something or another. In many cases, these early mentors – long before mentors were a thing, empowered Michael to experiment with some of his thoughts and see past the failures.

“How did that work for you?” has been a common question Michael has heard frequently throughout his varied career.

Let’s connect:

We’d would love to be a part of your next project.

Michael P Chenier / Professional Background

Michael has a long and varied professional career spanning over three decades. Each position held has taught valuable experiential business lessons that span far beyond the many academic courses and lectures. Real-life experience in business sectors ranging from publishing to pile driving has offered context to complex business strategy and marketing challenges.

2020 - 2022
August 2020
Post covid in France
Arore Communications opperates between Nice, France, Melbourne Australia and Vancouver Canada

The COVID 19 global pandemic nudged Michael to adapt the physical operations of Arore Communications to facilitate its online services. 

As millions of companies worldwide, We accept the world is no longer in the same place it was two short years ago and commits to adapting to and leveraging the new working environment to its clients' advantage.

Arore continues to build momentum.

January 2018
The Australian Magazine Group (AMG)
Arore Communications Produces the Australian Magazine Group

Melbourne, Australia
Position: Owner / Publisher

The Australian Magazine Group consists of six identically branded online magazines covering the five major metropolitan centres including Adelaide, Brisbane, Melbourne, Perth, Sydney and Tasmania and an aggregate magazine called Australian Lifestyles Magazine.

January 2018
Arore Communications Australia
Michael P Chenier of Arore Communications operates in Melbourne, Vancouver and Nice, France

Melbourne, Australia

In the debut of 2018, Michael Chenier received the appropriate government authorization to do business in Australia. Arore Communications Australia is born and added Business and Marketing Strategy and Asana Project Management Training to our service offerings.

January 2016
Arore Communications / Pivots
Arore Communications will help you create a strong business strategy for success

Canada, Australia, France
Position: Still the owner

After six years of operations and hundreds of websites developed, Arore Communications noticed a change in the online development industry.

Michael became acutely aware that although a website is essential for any business, it is only a communication medium, and proper marketing and communications must go beyond the pretty pictures.

As a company, Arore Communications pivoted from being a website development firm to offering objective-driven marketing and business strategy services, then following up with website development.


This evolution in our service offerings created an opportunity for Arore to contribute to our clients' substantial growth as we focus on higher-level, longer-term goals and business objectives.

Arore builds momentum.

January 2009
Arore Communications
Arore Communications Builds Websites

Victoria, British Columbia
Position: Owner

Arore Communications is launched to provide marketing and communication services focusing on website development, social media, and online marketing.

The service offerings eventually branched into providing online website programming contracting services to graphic designers and project management.

Education: Michael took a year for full time education in Online Marketing and Adobe Certification.

September 2007
Yaletown Magazine
Michael Chenier was the publisher of Yaletown Magazine

Vancouver, British Columbia
Position: Publisher

Yaletown Magazine was a 40 page, full-colour, glossy publication delivered by Canada post to 17,000 Yaletown residents every month.

As publisher of the magazine, Michael's responsibilities included all aspects of publishing a monthly publication, from conception to distribution.

  • Hiring, training and coordinating editorial and production team
  • Hiring, training and motivating advertising sales team
  • Negotiating printing and distribution contracts
    Coordinating production schedules and met print and distribution deadlines every month.
  • Provided monthly reports to investors and stakeholders.

Biggest Takeaway: Don't give up quickly, and ironically, don't buy into media hype. You make your story, despite what's going on in the world.

March 2003
Vancouver View Magazine

Vancouver, British Columbia
Position: Sales Director

Michael managed the advertising sales team of full-colour glossy publication and integral part of the local expansion from a 16-page community magazine to an 80 page perfect bound monthly magazine within 18 months.


  • Hiring, training and coordinating sales staff
  • Managing advertising budgets
  • Creating and implementing sales promotions and features
  • Organising photoshoots and fashion features
  • Conceptualizing and designing advertising
  • Negotiating printing costs, schedules and deadlines
  • Hard copy proofing / pre-press
  • Coordinating and administering magazine circulation


Biggest Takeaway: Loyalty above all builds strong business relationships, and loyalty runs both ways. Be loyal to your clients, and they will follow you wherever you go.

April 1993
Fantasy Balloons
Michael P Chenier

Perpignan, France
Position: Owner

Fantasy Balloons was an event decorating company specializing in large-scale commercial and community decorating services for seasonal and special events. Our clients ranged from commercial shopping malls and municipal governments to large-scale professional sporting organizations.

Fun Fact: Fantasy Balloons was inducted into the Guinness Book of World Records in the spring of 1997 for the largest balloon wall ever built. It contained 18,860 balloons and was 30m high by 20m wide. It was constructed in St. Jeans Cathedral for the awards banquet for the USAP, Perpignans Professional Rugby Team.


  • Recruiting full-time staff for day-to-day operations for two retail outlets.
  • Recruiting, training and coordinating large numbers of part-time staff members for intermittent events, often simultaneously in multiple cities.
  • Conceptualizing original plans and designs for private events such as marriages and corporate events.
  • Conceptualizing, designing and producing large-scale seasonal decorations for Shopping malls, supermarket chains and municipalities.
  • Conceptualizing, designing and producing decorations and effects for stadium-level sporting events.
  • Sourcing and importing products and materials for events and retail sales.
April 1992
Brasserie l'Arago
Michael P Chenier of Arore Communications

Perpignan, France
Position: Waiter

L'Arago Brasserie is easily one of the most popular restaurants in the Perpignan region. Michael was hired as a waiter and was responsible for setting up the terrace every morning and taking it down at the end of the day and serving a tone of meals and drinks in between.

April 1992
Eden Rock Hotel
Michael P Chenier of The Eden Rock Hotel Sliema Malta

Eden Leisure Group
Sliema, Malta
Position: Food and Beverage Manager

Managing Restaurant and Bar staff

Biggest Takeaway: Michael learned to keep ambitions in check, think all grand ideas through and above all, respect local culture and never bite the hand that feeds you.

June 1986
Shoreline Piledriving

Kelowna, British Columbia, Canada

Position: Piledriver / Swamper / Dock Builder

Michael had the immense fortune to be hired as one of the first full-time employees with Shoreline Piledriving. Before, the term "experiential learning" was a thing Michael learned every aspect of the piledriving business in real-time.

His tenure at Shoreline Piledriving afforded him many once-in-a-lifetime experiences any 18-year-old could wish for, ranging from underwater demolition, scuba diving, crane operation, towing 42-ton barges, dock building and everything in between.   

Biggest Takeaways: 

  • Almost anything is possible if you want to do it.
  • If you don't think you can do something, try it and make sure.
  • Do what you love for a living
  • 42-ton barges have a lot of momentum - best to approach the port very slowly.

Most Memorable moment:

Arriving at a job site in Vernon early one morning to discover their first task for the day is recuperating a plane that crashed in Okanagan lake the night before. No injuries. 

November 1985
Lakeview Market

Kelowna, British Columbia

Position: Stocking Shelves / Customer Service

Lakeview Market is one of the oldest independent grocery stores in Kelowna, British Columbia. They are known for their legendary customer service.

Biggest Takeaway: It's here that Michael learned the significant factor that personal customer service plays in the survival of independent businesses and how valuable it is to help people to the car with their groceries.

Arore Communications
Michael Chenier

Thank you for having a look around.

I feel like we should take this relationship
to the next level.


Let's talk about it.

Michael P. Chenier - Owner of Arore Communications